Shiseido Americas Corporation has named Claudia Poccia chief marketing officer of Bare Escentuals, effective Oct. 10.   Poccia will assume the role from Sandy Saputo, who will remain with Bare Escentuals in an advisory capacity until the end of the year and will assist Poccia with the transition.   Poccia will report to the president of Bare Escentuals who will be appointed at a later date, according to Shiseido.   As CMO and a member of Bare Escentuals’ executive leadership team, Poccia w...